Michael's in-depth variety of account experiences gives him a unique perspective of the complete workings of successful ad campaigns. Over the years, he has transitioned this knowledge into driving effective marketing programs online and offline!
In addition to account management, Michael oversees the interactive department and is a specialist in targeted Social/Viral Networking and Interactive Media for all of our clients. He has developed numerous successful multi-faceted online initiatives consisting of:
• On line banner advertising
• Dynamic Banner advertising
• Mobile Marketing
• SMS Text Messaging marketing
• Email marketing
• Complaint with the ICANN Spam Act
• RSS Feeds
• Viral Video Market Distribution
• Social Networking
• Development and Management
Nothing escapes his eye for detail, and he keeps all projects in line, on time and on target. Michael works closely with the media and creative departments with one goal in mind… to consistently drive clients success through integrated plans, focused objectives and measurable results.
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